Be-Digital

NORDPLUS / Adult

Be-Digital (2019 - 2021)

In recent years, the digital development has revolutionized our world. It has enabled countless new business models and spurred the development of new products and services. There is no doubt that digitalization improves quality of our lives. But at the same time, the speed of digitization brings new challenges. With economies, societies and governments across the globe increasingly going digital while formal training and education programs lagging seriously behind, a huge social media skills gap has opened up, especially among older employees - not social media natives.

The project aims to strengthen social media skills of citizens over 50 in Nordic / Baltic countries in order to improve their position in the labour market, increase their competitiveness and extend their productive working time until retirement and longer.

The main project activities are the following:

Performing a comparative analysis of the main trends in the social media use in the workplace across the Nordic / Baltic countries;
Developing a training programme offering a foundation of social media skills for the workplace;
Testing the developed training programme with the selected groups of learners in partner countries;
Organising a mid-term international workshop for learners in Latvia to reflect on the skills and experiences gained during the trainings on local level;
Holding partner meetings to discuss the progress of the project;
Running the final conference of the project for presenting the results.

The project Target group is citizens over 50 from Nordic / Baltic countries.

Partners: